BIG Ishqiyan on Valentine’s Day:92.7 BIG FM Delhi

92.7 BIG FM Delhi presents BIG Ishqiyan on Valentine’s Day
92.7 BIG FM to make V-Day memorable for you and your partner by sending you out on a BIG Date at Ramada Plaza: FM radio initiative from Reliance Broadcast Network Limited (RBNL) has come up with some great excitement for its listeners to help them woo their loved ones in Ishytle. 92.7 BIG FM will engage and entertain its listeners with an innovative campaign called BIG Ishqiyan. All one needs to do is send his or her love stories which are or were like a typical Bollywood story, with the candy floss romance, twists, separations, and reunion to 92.7 BIG FM and 4 couples will be chosen as winners for their best Bollywood Ishtyle stories. And that’s not all. The 4 couples will also be rewarded with a BIG date.

The couple will be taken to Ramada Plaza in a luxury car where they will spend a lovely evening having drinks and dinner. If the love story is like a situation typically out of a Bollywood movie, then one can send their stories from 9th to 14th February 2011, and the best love story will be selected for a grand prize.

The radio station also has an excellent line up of activities guaranteeing the highest excitement levels to its listeners where they get to also celebrate Rose Day, Teddy Day & Propose Day. To celebrate Rose Day & Teddy Day, RJs of 92.7 BIG FM Delhi are going on-ground to give Roses to listeners and Teddy on Teddy Day respectively. The excitement doesn’t end here, as even on Propose Day, the RJs help the listeners to propose to their beloved through songs & messages.

Commenting on the Valentine’s Day promotions, Ms. Sudha Sadanand, Radio Operations Head, Delhi, says, “Through the BIG Ishqiyan campaign, we are giving our revered listeners an opportunity to celebrate the occasion of love in a grandeur manner. Our on-air and on-ground packaging has been innovatively put together to celebrate not only Valentine’s Day but also Rose Day, Teddy Day & Propose Day. The icing on cake will be the grand prize where 4 couples will be given the opportunity to go on a BIG date.”